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London Hotel ADR +8% YoY, Occupancy 84.9% in June 2026

RSM UK Hotels Tracker (Hotstats data) now covers June, July and August 2026: London hotel rates rose year on year in all three months, while gross operating profit slipped in July and August. Hotel data, not STR.

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Tuesday, August 25, 2026 at 3:14 PM · 6 min read

London hotels kept raising rates through the summer of 2026, but profit margins did not follow. The RSM UK Hotels Tracker (Hotstats data) puts London hotel ADR (average daily rate of occupied rooms) at £214.90 in August 2026 with occupancy flat at 84.4%, £274.40 in July 2026 with occupancy down to 88.4%, and £262.08 in June 2026 with occupancy at 84.9%. Gross operating profit slipped in July and August. This is hotel data, not short-term rental data, and every figure below carries its own month.

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6 sources cited in this catch

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