Scotland Hotel ADR Up 8.5% YoY to £182.46 in June 2026
Hotel ADR jumped 8.5% YoY, well above both the UK average and the Edinburgh visitor levy. A strong demand proxy for STR operators pricing inventory.
Market Pulse Radar
Scotland hotel ADR rose 8.5% year-on-year to £182.46 in June 2026, according to Hotstats data analysed by RSM UK. This is well above the UK average of 6%, and it suggests travellers are absorbing higher prices despite the new 5% Edinburgh visitor levy.
Important: these are hotel figures, not short-term rental data. They serve as a demand proxy for STR operators pricing Edinburgh inventory.
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Edinburghsweeping 3 marketssources checked Aug 26, 2026
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